Indie service for one game
Turn a stuck Steam page into one launch plan your team can actually ship.
The wishlist number is stuck, the next Steam moment is getting closer, and another art or trailer invoice will not tell you why. Steam Launch Foundation finds the first commercial problem worth fixing for one game and its directly connected demo, then gives your team page direction, creative briefs, measurements, and an implementation plan.
ContentCrepe handles the strategy and prepares the exact work listed in your proposal. Your team normally produces the assets and publishes approved changes.
Audience / game or demo / Steam page / traffic
A good fit when
Your next Steam decision can still change.
The service makes sense when another guess is likely to cost more than reaching one supported answer.
A real Steam milestone is close enough that the next decision matters.
The remaining opportunity or avoidable spend is materially larger than the fee.
The page, assets, demo, timing, or plan can still be changed.
Someone on the team can own and publish the approved work.
This service requires an implementation owner and a meaningful decision that can still change. Teams that need asset production rather than commercial direction need a different scope.
At handoff, your team has
A ranked answer and the work needed to act on it.
The final work is ready to assign, produce, check, and review. Each recommendation connects to a practical next step.
A commercial diagnosis across the audience, game or demo, Steam page, and traffic, with the strongest-supported constraint and important uncertainty recorded
Ranked priorities tied to the agreed commercial decision
Steam-page direction and page-ready copy where included, plus truth, localization, and wishlist-path checks
Creative direction for capsules, screenshots, and trailers where included in scope
Starting measurements and an implementation plan with named responsibilities and agreed review points
Kickoff, decision review, handoff, and the agreed project review
We own the commercial judgment, page-ready direction, specifications, sequence, handoff, and agreed review. Your team keeps control of production and publishing.
Project sequence
How the work moves from evidence to review.
Five scoped stages keep the recommendation connected to the work your team will implement.
Evidence intake
We record the page, game or demo, timing, source data, and known constraints.
Diagnosis
We test the audience, game or demo, Steam page, and traffic against the evidence.
Direction your team can use
ContentCrepe completes the positioning, page work, creative briefs, and measurement definitions listed in your proposal.
Implementation planning
The implementation plan connects approved recommendations to named responsibilities and agreed review points.
Handoff and review
Your team receives the finished work and the agreed review included in the service.
Responsibilities and likely extra costs
Who handles direction, implementation, and production.
ContentCrepe supplies the analysis, direction, copy, briefs, plans, board, and reviews listed in your proposal.
Your team supplies evidence, approvals, budget, an implementation owner, and normally publishes the changes.
Outside production covers art, trailers, localization production, media, creators, events, engineering, and other vendor work unless written into scope.
Additional ContentCrepe implementation or QA follow-through may be proposed later as a separate fixed-scope order.
Scope you can inspect
Review the standard scope.
The signed proposal confirms the final inclusions, exclusions, responsibilities, price, and timing.
Steam Launch FoundationFixed $4,950
Included
- A commercial diagnosis across the audience, game or demo, Steam page, and traffic, with the strongest-supported constraint and important uncertainty recorded
- A focused review of relevant market context and comparable public evidence
- Positioning and Steam-page direction built around one clear player promise
- Ranked priorities tied to the agreed commercial decision
- Steam-page direction and page-ready copy where included, plus truth, localization, and wishlist-path checks
- Creative direction for capsules, screenshots, and trailers where included in scope
- Stage-appropriate demo, Coming Soon, campaign, festival, or launch direction
- Starting measurements and an implementation plan with named responsibilities and agreed review points
- A practical handoff plan for the approved priority work
- Kickoff, decision review, handoff, and the agreed project review
Not included
- Campaign operation, asset production, localization production, or recurring support
- Unlimited revisions, product repair, market creation, or open-ended support
- Engineering, Steamworks implementation, legal, ratings, privacy, tax, or platform counsel
Indie Game Scholarship
Studio-level work, subsidized for a small number of indie teams.
Steam Growth Rebuild normally starts at $12,500. The Scholarship gives selected indie teams a separately scoped Studio-level project with a subsidized indie-team contribution.
It is not a discounted Steam Launch Foundation. It is for teams with a credible game, a real resource constraint, and the ability to carry out the work.
What we can promise, and what we cannot
ContentCrepe does not guarantee wishlists, revenue, Steam placement, or virality.
Any forecast is an estimate. Steam and other third parties control their own decisions. Your signed agreement states what we will do and who is responsible for what.
More questions? Read the FAQWhat to send
Send us the page and tell us what is stuck.
Sending the game does not start a project. We reply to every inquiry within two business days, including when we do not recommend a fit.